Web developer I tinker, build & fix for the web

Tinkering & building things for the web

I'm Joey. I turn ideas into working sites, apps, agents and automations — and rescue the ones that break along the way.

See what I do Hire me on Fiverr
Joey, the founder and builder behind The Apps Labz, at his workspace The Apps Labz

Services: AI agents, Shopify, WordPress, GoHighLevel and web fixes.

Portrait of Joey, founder of The Apps Labz, working on a laptop

Welcome to The Apps Labz

I'm Joey — welcome!

Welcome to The Apps Labz, where I tinker and build many things for the web.

From sharp little tools and automations to full Shopify stores, WordPress sites and AI agents, I like making things that actually work — and helping people who are stuck with the thing they already have.

See what I build

Services I offer

Hands-on building and fixing: agents, stores, sites and the plumbing that holds them together.

Building

AI agents

Custom AI assistants and agents that automate tasks, chat with your visitors and work within your business.

Enquire
Building

Shopify websites & apps

Stores that look great and convert, plus custom apps to make Shopify work exactly the way your business does.

Enquire
Fixing

Fixes

Broken site, broken code, something not loading — I find the problem and get your web presence working again.

Enquire
Building

WordPress

Modern WordPress builds, theme tweaks, plugin setups and care — a site you can actually run yourself.

Enquire
Setting up

GoHighLevel

CRM setup, funnels, pipelines and automations so your leads and follow-ups run themselves.

Enquire

Case studies

A few projects I've built end to end, from idea to launch.

Case study

Checkout app for a clothing store

A Shopify app that simplified checkout, cutting abandoned carts by a third over two months.

Read the story
Case study

24/7 AI support agent

An AI agent that handles the most common questions, freeing a two-person team for the hard stuff.

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Case study

Rebuilding a slow WordPress site

Migrated and rebuilt an outdated site into something fast, secure and easy to update.

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From the blog

Notes and guides from the work I do every day.

Guide

AI agents for small business: where to start

What an AI agent actually is, and the first tasks worth handing over.

Read
Roundup

Shopify apps actually worth adding

The plugins that earn their keep — and the ones to skip.

Read
Guide

GoHighLevel for beginners

Your first sales pipeline, the automations to set up, and what to ignore.

Read

Prefer a smaller job?

For small, well-scoped pieces of work, I'm on Fiverr. Pick a gig below.

Fiverr gig

I'll build you a custom AI agent

An assistant trained on your business that replies and takes actions for you.

See the gig
Fiverr gig

I'll fix or speed up your WordPress site

Repairs, slow-loading pages, security and cleanup for your existing site.

See the gig
Fiverr gig

I'll fix your broken website

Something's loading wrong or has an error — I'll diagnose and fix it.

See the gig
Fiverr gig

I'll set up your Shopify store

A clean, working storefront with the apps, payments and structure you need.

See the gig

Contact

Let's build your idea

Big project or a small fix — tell me what you're trying to make and I'll come back with a plan.

Email me
Email me hello@theappslabz.com Find me on Fiverr For small, well-scoped jobs

Have an idea? Let's build it.

Big project or a small fix — I'd love to hear what you're trying to make.